Founding Product Lead, Investments

Founding Product Lead, Investments

Remote · UAE contract · UK hours overlap required · Fintech / Super App

THE OPPORTUNITY

We are building a unified financial platform: one account, every asset class, one experience. Trading, investing, crypto, and everyday spending combined into a single coherent system instead of five disconnected products.

The Investments domain covers stocks, ETFs, and long-term wealth accumulation. But this is not another investing app competing on price or feature parity with incumbents. The entire bet here is on integration: users who already trade, spend, and hold crypto on the platform should not need to go anywhere else to build long-term wealth.

The differentiation is not the product in isolation. It is what the product enables when it is part of a unified financial system.

WHY THIS IS ROLE MATTERS

Investing is a low-frequency behavior by nature. Users open investing apps when markets move, when they get paid, or when they feel ready. That is not a daily loop.

Your job is to make investing feel like a natural part of how users manage their money on the platform, not a separate destination they navigate to occasionally.

• You are building on top of a platform with an existing identity rooted in active trading. Making long-term investing feel native without diluting that identity is a real design and strategy challenge.
• You cannot win on features. Vanguard, Fidelity, and newer challengers already do stocks and ETFs well. Your edge is ecosystem integration, not product depth.
• Low-frequency engagement means your activation and retention metrics look different from every other domain. You need to define what good looks like for a product users trust but do not open every day.
• You are building coherently across squads. Your flows need to connect with cards (spending from portfolio), crypto (cross-asset view), and the core accounts layer without losing product ownership.

WHAT YOU OWN

• Stocks and ETFs product:discovery, execution, and portfolio management
• Investment onboarding:how users get started, fund their account, and make their first investment
• Portfolio view and performance tracking:the experience of understanding what you own and how it is doing
• Buy, sell, and rebalance flows:reliable, simple, and fast
• Cross-pillar integration:spending from portfolio, unified asset view, portfolio-linked card features

You own this end-to-end. Strategy, discovery, requirements, delivery, metrics. Not just the roadmap.

WHAT SUCCESS LOOKS LIKE

• Users deposit funds into the investment layer and keep assets on the platform rather than elsewhere
• Investors become more engaged with the platform overall, not just with the investments tab
• AUM grows steadily with clear attribution to product decisions, not just market conditions
• Cross-pillar usage increases: investors using cards, viewing unified portfolio, and not leaving the ecosystem

WHAT WE ARE LOOKING FOR

Required

• 8+ years in product, with meaningful time in fintech, wealth management, brokerage, or adjacent domains
• Direct experience owning at least one of: investing or brokerage products, ETF or stock trading flows, wealth or savings products at scale
• Ability to operate at system level — you understand how brokerage infrastructure, custody models, and settlement flows work well enough to make good product decisions
• Track record of owning outcomes, not features: AUM growth, activation rates, retention, cross-sell — not just shipped features
• Integration-first thinking: you know that building a standalone investing product is not the goal and you do not need to be convinced of that

Strong signal

• Experience at a multi-product fintech platform (Nubank, Revolut, Robinhood, Trading 212, eToro, XTB, or equivalent)
• Experience designing for low-frequency, high-trust financial behaviors
• Worked on cross-pillar product integration (investing connected to payments, crypto, or cards)
• Understanding of tax-aware investing flows or experience in markets where tax efficiency drives product decisions