Airbnb
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Airbnb was born in 2007 when two hosts welcomed three guests to their San Francisco home, and has since grown to over 5 million hosts who have welcomed over 2 billion guest arrivals in almost every country across the globe. Every day, hosts offer unique stays and experiences that make it possible for guests to connect with communities in a more authentic way.
The Community You Will Join
At Airbnb, Instagram is where our brand shows up most visibly. It’s where travel, culture, and belonging come to life - not as a point of sale, but as something people choose to spend time with. This role will help define that presence, shaping a feed that feels considered, culturally fluent, and distinctly Airbnb.
We’re looking for someone who can combine creative instinct, editorial judgment, and platform expertise to build something innovative and enduring. Someone excited by setting the tone, raising the bar, and defining what great looks like - while still moving at the speed of culture.
The Difference You Will Make
We’re looking for someone who understands Instagram at a deep, almost instinctive level - not just how it works, but how to win at it.
You probably spend more time on the platform than anyone you know. You see patterns before they become trends, understand the signals behind the algorithm, and have a clear point of view on what makes content travel - and what makes it feel stale.
More than anything, you think like an editor. You have a vision and can articulate taste. You know what’s worth saying, how to say it, and when. You understand pacing, sequencing, and how individual posts ladder up into a broader narrative.
You’ve likely played a meaningful role in shaping and growing an account, with a strong perspective on format, visual language, and storytelling. You understand the nuances of Reels, Carousels, Stories - and how each can be used to build a cohesive, evolving point of view for Airbnb
A Typical Day:
Your Expertise:
Your Location:
This position is US - Remote Eligible. The role may include occasional work at an Airbnb office or attendance at offsites, as agreed to with your manager. While the position is Remote Eligible, you must live in a state where Airbnb, Inc. has a registered entity. Click here for the up-to-date list of excluded states. This list is continuously evolving, so please check back with us if the state you live in is on the exclusion list If your position is employed by another Airbnb entity, your recruiter will inform you what states you are eligible to work from.
Our Commitment To Inclusion & Belonging:
Airbnb is committed to working with the broadest talent pool possible. We believe diverse ideas foster innovation and engagement, and allow us to attract creatively-led people, and to develop the best products, services and solutions. All qualified individuals are encouraged to apply.
We strive to also provide a disability inclusive application and interview process. If you are a candidate with a disability and require reasonable accommodation in order to submit an application, please contact us at: reasonableaccommodations@airbnb.com. Please include your full name, the role you’re applying for and the accommodation necessary to assist you with the recruiting process.
We ask that you only reach out to us if you are a candidate whose disability prevents you from being able to complete our online application.
How We'll Take Care of You:
Our job titles may span more than one career level. The actual base pay is dependent upon many factors, such as: training, transferable skills, work experience, business needs and market demands. The base pay range is subject to change and may be modified in the future. This role may also be eligible for bonus, equity, benefits, and Employee Travel Credits.