Overview
Purpose:
Dole Packaged Foods is a purpose led organization that is a champion of accessible fruit nutrition and builds a brighter future for people through the goodness of fruit.
At Dole, our culture is uniquely driven by core Values. Our commitment to these Values transforms our work into a meaningful journey toward a brighter future together. Here, you'll be part of a respectful, inclusive culture that deeply values our colleagues, customers, and global communities. We strive for excellence, empowering each other to confidently overcome challenges, continuously learn, and achieve world-class results. Guided by unwavering integrity, our actions consistently reflect our commitment to always doing what's right, fostering lasting trust and strong relationships. Through a spirit of collaboration, we cultivate positivity, generosity, and genuine teamwork, enabling collective success toward our One Dole Purpose. Our innovative spirit leads directly to meaningful outcomes and business success.
The Senior Customer Category Management Analyst supports the Category Management team for the purpose of developing category-selling presentations by analyzing trade programs, market information, shopper insights, panel and other data to tell a story armed with facts. The position will employ multiple data sources including Circana (IRI), internal data, consumer insights, and customer-specific information (Ex: 84.51, Retail Link, Mintel, and dunnhumby), to proactively identify segment and competitive trends, highlighting category and Dole opportunities.
This role is home-office based, with a preferred location of California. The following states can also be considered: AR, AZ, CA, FL, GA, ID, IL, IN, KY, MA, ME, MI, MO, NC, NJ, NY, OH, PA, RI, TN, TX, UT, WI.
Responsibilities
Primary Accountabilities:
- Pull, analyze, and interpret data on category sales, market trends, customer behavior, shopper insights or other performance indicators with the goal of maximizing sales and profits.
- Present findings to field sales teams, senior leadership, and customer along with recommendations for product mix, distribution strategy, pricing or promotional plans, and in-store shelf placement or merchandising activities.
- Use Circana (IRI), internal and Customer-specific data to proactively identify segment trends, competitive trends and Dole opportunities. Serve as the chief storyteller to interpret data into actionable recommendations and seamlessly move from data to insights to action.
- Develop account presentations to assist the sales team with achieving their objectives. Content in the presentations include SKU optimization, brand optimization, category performance, etc.
- Research the role that the category plays in driving foot traffic, sales volume, and profitability for the retailer (e.g., low price leader for certain items, higher price for others, highest quality or best selection for certain categories, etc.).
- Monitor and review manufacturer and retailer performance against category targets.
- Lead retailer data creation and compilation for monthly period reviews in assigned categories.
- Other duties as assigned
Qualifications
Experience, Knowledge, & Skills You Bring:
· 4+ years of experience in Category Development or customer development work.
· Strong familiarity with the issues and processes involved in selling to the retail grocery, club, eComm and mass merchandise trade.
· Strong experience utilizing panel and other sources of data to create selling stories.
· Solid experience with financial elements of the business, syndicated data, and general analytics
· Previous success championing recommendations to internal and external leadership
· Intermediate to Advanced Excel and PowerPoint skills.
· Familiarity with Circana’s (IRI’s) Unify platform.
What You’ll Need to Succeed:
- Passionate about a purpose driven career
- Passionate about collaborating respectfully in diverse and inclusive team environments
- Proactively seeks feedback and continuously improves work quality
- Consistently adheres to ethical standards and maintains transparency
- Actively contributes to achieving collective team goals
Education & Certification:
- Bachelor’s degree in a business-related field is required.
- If no degree, must have 6+ years in a CPG sales or category management role.
Physical Requirements:
- Ability to sit and use the computer for extended periods of time; ability to answer phones and use a variety of office equipment; ability to lift 15 pounds and reach overhead.
Travel Requirements:
- Occasional travel is required.
All qualified applicants will receive consideration for employment without regard to race, sex, color, religion, sexual orientation, gender identity, national origin, protected veteran status, or on the basis of disability.
FOR JOBS BASED IN CALIFORNIA:
Hiring Pay Scale: $85,000 to $110,000
FOR JOBS BASED OUTSIDE OF CALIFORNIA:
Hiring Pay Scale: $75,000 to $100,000
Dole Packaged Foods is committed to paying our Associates fairly and equitably. The pay rate offered will consider a wide range of factors, including but not limited to experience, education, accomplishments, and location. Pay scales are subject to review on a regular basis and will be updated as appropriate.
Originally posted on Himalayas