Join athenahealth as a Senior Manager of Influencer Relations to lead the evolution of our Analyst Relations function into a modern, strategic industry influencer relations program. The role reports into the vice president of Ecosystem Marketing and requires a healthcare-savvy communicator with experience managing relationships with HIT associations and analyst firms, orchestrating high-impact influencer events, and managing C-Suite executive briefings.
Requirements
- Act as a relationship manager to key associations, influencers, consultants, and investors in our ecosystem—building long-term trust and engagement.
- Cultivate and manage relationships with key healthcare industry associations (e.g., AMA, BGH) to expand athenahealth’s industry influence, identify partnership opportunities, and support executive thought leadership initiatives.
- Serve as the primary program lead for all KLAS-related activity—owning our KLAS performance roadmap and quarterly engagement strategy, maintaining visibility into upcoming KLAS reports, and coordinating internal readiness plans.
- Establish a scalable process to track analyst survey activity and performance; identify trends and communicate insights back to executive leaders to improve customer experience scores and perceptions.
- Evaluate other benchmarking reports for strategic relevance within ambulatory HIT; recommend and coordinate participation selectively where impact aligns with influence.
- Design and lead new influencer programs: Consultant Day, Private Equity Day, and Analyst Day — defining goals, agendas, speaker lineups, and target invite lists.
- Collaborate with Sales, Corp Dev, Product, and Marketing to ensure influencer events are aligned to strategic growth priorities and tailored to each audience.
- Represent the company with polish and professionalism in external conversations and coach internal executives on influencer positioning and talking points.
- Support internal teams and events, including briefings on analyst firm reports and analyst speaker needs.
- Attend and represent the company at industry events where analyst engagements are expected.
- Participate in and inform cross-departmental projects based on analyst findings, recommendations, and/or requests.
- Support Government Affairs team with industry-impacting efforts, as applicable.
Benefits
- Commuter support
- Employee assistance programs
- Tuition assistance
- Employee resource groups
- Collaborative workspaces
Originally posted on Himalayas