🚀 Digital Marketing Specialist (Google Ads, SEO & Social Media) – Remote
Full-Time | Remote | U.S. Business Hours
💼 About the Role
We’re hiring a hands-on Digital Marketing Specialist to manage and optimize campaigns across paid advertising, SEO, and social media channels.
This is an execution-focused role built for someone who enjoys:
✅ optimizing Google Ads campaigns
✅ improving SEO performance
✅ growing social engagement
✅ analyzing marketing data
✅ scaling lead generation and conversions
You’ll work directly on:
- Google Ads campaigns
- SEO optimization
- social media management
- performance tracking and reporting
- campaign testing and optimization
If you enjoy improving:
CTR, CPC, CPA, ROAS, traffic, engagement, and conversions — this role is a strong fit.
🔥 What You’ll Own
Google Ads & Paid Search (Primary Focus)
- Build, manage, and optimize Google Ads campaigns across:
- Search
- Display
- Remarketing
- Performance Max (PMax)
- Conduct:
- keyword research
- audience targeting
- campaign structuring
- Write and test high-performing:
- Optimize:
- Manage:
- budgets
- bidding strategies
- campaign scaling
- Identify and execute ongoing performance improvements
SEO & Organic Growth
- Conduct keyword research using:
- SEMrush
- Ahrefs
- Google Search Console
- Optimize:
- metadata
- page titles
- headings
- internal linking
- on-page SEO
- Support:
- technical SEO improvements
- content optimization
- organic growth initiatives
- Track:
- rankings
- traffic
- keyword opportunities
- Identify content gaps and growth opportunities
Social Media Management & Engagement
- Manage engagement across:
- Instagram
- Facebook
- LinkedIn
- Respond to:
- comments
- DMs
- audience interactions
- Support:
- content scheduling
- captions
- post optimization
- Monitor:
- engagement metrics
- follower growth
- audience activity
- Collaborate on content and campaign execution
Reporting & Analytics
- Monitor marketing performance across:
- Analyze data using:
- Google Analytics 4 (GA4)
- Google Ads
- Meta insights
- SEO tools
- Prepare:
- performance reports
- optimization recommendations
- campaign summaries
- Maintain organized documentation of:
- updates
- testing
- campaign changes
💻 Requirements
Core Requirements
- 3+ years of hands-on experience managing:
- Google Ads campaigns
- SEO initiatives
- social media channels
- Strong understanding of:
- PPC
- SEO
- digital marketing analytics
- Experience with:
- Google Ads
- Google Analytics 4 (GA4)
- SEMrush
- Ahrefs
- Meta platforms
- Strong understanding of:
- Strong written communication and copywriting skills
- Ability to work independently in a remote environment
⭐ Nice to Have
- Experience managing multiple client accounts
- Background in:
- SaaS
- e-commerce
- B2B marketing
- Experience with:
- A/B testing
- landing page optimization
- conversion rate optimization
- Familiarity with:
- content marketing
- marketing automation tools
- email marketing workflows
🧠 What Makes You a Strong Fit
- You enjoy optimizing campaigns and improving performance metrics
- You combine analytical thinking with execution
- You proactively identify opportunities for growth
- You understand both paid and organic marketing channels
- You care about measurable business outcomes
- You are organized, detail-oriented, and data-driven
- You thrive in fast-moving digital marketing environments
📅 What a Typical Day Looks Like
- Review campaign dashboards and performance metrics
- Optimize Google Ads campaigns and bidding strategies
- Respond to social media engagement and monitor activity
- Update SEO content and keyword targeting
- Analyze traffic, conversions, and campaign performance
- Prepare reports and optimization recommendations
- Test new ad copy, creatives, and audience segments
In short:
You continuously improve traffic, engagement, lead generation, and marketing performance across paid and organic digital channels.
📊 Key Metrics for Success (KPIs)
- Improved:
- Growth in:
- social engagement
- audience activity
- organic traffic
- Improved keyword rankings and SEO visibility
- Accurate and actionable reporting
- Consistent campaign optimization and performance improvements
🌟 Why This Role Stands Out
- Strong ownership across:
- Google Ads
- SEO
- social media
- Hands-on execution role with measurable impact
- Opportunity to work across multiple growth channels
- Performance-focused environment with room for advancement
- Exposure to modern digital marketing tools and strategies
- Growth opportunities into:
- Performance Marketing Manager
- Growth Marketing Lead
- Paid Media Specialist
🧪 Interview Process
- Initial Screening Call
- Recruiter Interview
- Final Interview
- Offer & Onboarding
👉 Apply Now
If you:
- enjoy optimizing digital campaigns
- understand SEO and paid advertising
- love improving performance metrics
- thrive in execution-focused marketing environments
this role is a strong fit for you.
Originally posted on Himalayas