Digital Advertising Technologist (3 Months)

EDealer is a website and software supplier for the Automotive Industry. Our mission is simple: To ensure car dealers build great business and manage inventory. Steadfast in our commitment to create exceptional learning experiences for our clients, we are a passionate group of integrity-powered leaders who love to learn, grow and make a difference. Today we are focused on Merchandising Automation and Vehicle Optimization. Consistent with our long-term goals, our objective is to reduce the time required by dealers to reach the maximum number of customers with consistent accurate, merchandised inventory.

This role is responsible for the day-to-day support and execution of paid media campaigns, whether internal or external, including ongoing optimization tasks, campaign blueprint creation and management, co-op reimbursement documentation and platform-wide campaign updates.

We offer a competitive pay ($21.63 - $24.04); continuous learning; an amazing culture; and so much more! This is currently a 3 month temporary position.

What You Will Do:

• In concert with Senior Digital Advertising Strategists and Digital Advertising Strategy Manager, work to identify and propose areas of opportunity to expand paid media business for current clients and perform tasks related to the day-to-day execution and optimization of paid media campaigns for dealer clients
• Provide support and additional research on markets, platforms, ad groupings and audience targeting to leverage toward data-backed strategies for client campaigns
• Ongoing creation and maintenance of Google Tag Manager tracking, Fluency campaign structures and blueprints, in addition to logging changes via annotation in Google Analytics
• Maintaining ongoing education and knowledge of paid media tactics and best practices, in addition to automotive industry trends and news
• Work with internal teams to support marketing or data analysis projects and initiatives as a paid media expert
• Execute on platform-wide changes as directed by the Digital Advertising Technology Manager, including but not limited to advertising platform best practices, campaign standardization, or OEM program compliance and monthly updates
• Create and distribute co-op reimbursement documentation for various clients relating to their paid media campaigns
• Execution of internal (B2B) marketing campaigns as needed

What You Will Need:

• Avid interest and willingness to learn
• Proficiency in Microsoft Excel/Google Sheets
• In-depth knowledge of a variety of ad-serving platforms, including Google Ads and Facebook Ads Manager is considered an asset
• Knowledge of data measurement, tracking and reporting platforms, such as Google Analytics (UA and GA4), Google Tag Manager and Google Data Studio is considered an asset
• Some occasional travel for events, training or client meetings

What We Offer:

• Competitive pay
• Flexible working environment
• Continuous Learning
• And an amazing culture to top it all off!

At E INC, in the spirit of pay transparency, we are excited to share our base pay as it is one part of our total compensation package and is determined within a range. The base pay range for this full-time temporary position is $21.63 - $24.04, and this role may be eligible for discretionary bonuses or commission payments. Your base pay will depend on your skills, qualifications, experience, and location. In addition, our ranges are determined by role, level, and location.

E INC is committed to providing employment accommodation in accordance with the Ontario Human Rights Code and the Accessibility for Ontarians with Disabilities Act. If contacted for an employment opportunity, please advise Human Resources if you require accommodation.

E INC is an equal opportunity employer and affirmatively seeks diversity in its workforce. E INC recruits qualified applicants and advances in employment its employees without regard to race, color, religion, gender, sex (including pregnancy), sexual orientation, gender identity, gender expression, age, disability, genetic information, ethnic or national origin, marital status, veteran status, or any other categories protected by law.

E INC takes cybersecurity seriously. E INC will reach out to candidates via our Application Tracking System Rippling, LinkedIn, and Indeed, through company accounts. E INC does not require bank information, date of birth, social identification information, or upfront fees as part of our application process.

As part of our recruitment and hiring process, E INC may use automated tools including artificial intelligence (AI) to support the screening and evaluation of applicants. AI tools support human decision-making and do not replace individualized review by our hiring team. E INC is committed to using these technologies responsibly and in compliance with applicable laws and regulations, and we regularly assess our processes to promote fairness, objectivity, and data protection.

Vacancy status: current vacancy

#EDealer

Originally posted on Himalayas